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The Main Thing for a Speaker is the Subject not the Style. →

July 8, 2023 Brent Jones

It is evident that a person will learn much about a subject when it becomes a book. That was the case with my recent book, “Mastering the Art of Communication, The Power of Precision Language.” It might surprise some that even more about a book's subject matter can be learned as research and planning go into marketing the finished book.

Stephen R. Covey is considered one of the most respected authorities on leadership, having authored “The 7 Habits of Highly Effective People,” named the most influential business book of the twentieth century. When I added that fact to my personal experience with this author, his book seemed natural to consider as I looked at marketing approaches.

Covey’s core message seems to be, “The most important ingredient we put into any relationship is not what we say or do but what we are. There are plenty of books to consider as I try to find ways to bring attention to my newest books. When I felt the titles and focus of many of them, it was clear that a lot of focus is given to polishing the delivery of a message and creating a style that shows leadership and eloquence.

As I have searched for marketing ideas, I have asked myself, “How can I get the message across that mastering the art of communication isn’t accomplished with style, polish, and gimmicks but with authenticity. If the language is precise, it will reliably create honest insights. I have obviously brought Stephen R. Covey into my own marketing of my book on communication and have done so to associate the book with what I consider an honest approach to the subject. Covey said, “The main thing is to keep the main thing the main thing.” The main thing is not a person's eloquence. It is the value of the message.

Visual Communication is Powerful →

April 10, 2022 Brent Jones

Hairstyle is the first thing others see when you approach. The audience mainly notices it as a speaker moves steps to the speaking arena; because hair is on the head, it is highly noticeable and combines with other facial factors to send out powerful non-spoken messages to the audience.

Cutting off one’s hair will get noticed, but it is often done for a reason. It can symbolize a rite of passage or declaration of character growth.

Adele N. Norris wrote in Black Perspectives in October 2021: “Anti-black racism presents whiteness as the normal mode of humanness and argues that it is made visible through the stigmatizing of Black hair and styles.”

Dress codes that would not mention race would ban hairstyles mainly worn by black people in the workplace.

Hair was a sacred cultural and spiritual symbol in ancient African societies. Those communities fashioned their hair for more than just style and were intended to communicate a message. Throughout the continent, a person's hairstyle could tell a lot about who they were and where they came from.

Hair is communication. It complements the desired image and is also a mode of communication in that it sends out several messages to the audience.

7 Ways to Communicate Nonverbally →

February 26, 2021 Brent Jones

Communicating effectively is the most important of all life skills. It enables us to pass the information on to others and understand what we have said.

In our daily lives, communication helps us build relationships by allowing us to share our experiences and needs and helps us connect to others. It's the essence of life, allowing us to express feelings, pass on information and share thoughts

The good news is that Communication is a skill that you can learn. It's like riding a bicycle or typing. If you're willing to work at it, you can rapidly improve the quality of every part of your life.

Your nonverbal communication confirms to others the real way you feel about what you are saying. It also confirms whether or not you care about the conversation if you're being truthful, and how well you're listening. When your nonverbal signals match your words, they increase trust, clarity, and rapport.

Examples of Nonverbal Communication

Gestures, hand & body movement

Facial Expression - smile, frown, disinterest

Eye contact

Posture

Personal Space -the physical distance between individuals

The tone of voice - pitch, volume, and speech

Touch - convey emotions, feelings, and attitudes

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Who is Brent M. Jones?

Author, Mentor, Personal & Career Development Coach, Consultant & Business Leader.

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