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"Connections and Why They Matter"
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A reflection on intention, communication, and the meaning behind terminology
Before we ever choose a title, define a role, or explain an idea, we choose a word. And that word shapes everything that follows.
Terminology Is More Than Words isn’t just a book about language—it’s a guide to understanding how the words we use influence how we’re understood, remembered, and connected to others. Whether in professional settings or personal conversations, the terminology we choose reveals our priorities and frames how others respond to us.
But this isn’t just about communication strategy—it’s about intention.
From the opening section of the book:
“The words we choose do more than convey meaning—they shape how we’re understood, remembered, and connected to others.”
“This book isn’t just about language. It’s about intention. It’s about the small choices we make in how we communicate—choices that ripple into our relationships, careers, and sense of identity.” Even in nonfiction—where facts and clarity are prized—no two people read the same sentence the same way. Every interpretation is shaped by a reader’s experience, mood, emotion, and perspective.
That isn’t a failure of communication—it’s the human side of it.
It’s what allows words to move us, challenge us, or connect us in ways that go beyond logic. And that’s the heart of what this book is about: choosing our words not just to inform, but to connect.
In our careers, the right term can open a door or establish credibility. In our relationships, it can build trust—or unknowingly cause distance. In networking, professional branding, and personal growth, the ability to speak with clarity and purpose is a skill that shapes outcomes more than most realize.
You don’t have to agree with every example or phrase in the book. But if it helps you pause—just for a moment—and think more intentionally about how you communicate with others and with yourself, then its purpose has been fulfilled.
Explore the book: 📘 Terminology Is More Than Words: How Terminology Shapes Our Network, Career, and More By Brent M. Jones