LinkedIn is more than a résumé—it’s your professional brand. Learn how to optimize your profile, connect with purpose, and open new opportunities with this best-selling guide.
Read moreResults You Can Expect from Why Professionals Use LinkedIn for Networking and More →
Results You Can Expect from Why Professionals Use LinkedIn for Networking and More
By reading this best-selling LinkedIn networking guide, you’ll gain the tools and strategies to:
Boost your LinkedIn profile so it stands out from the competition
Attract career opportunities and grow a strong professional network
Apply real-world strategies for LinkedIn profile optimization
Write a compelling headline that captures attention
Craft a summary that tells your story and builds credibility
Develop a clear personal brand that highlights your achievements
Understand the importance of keywords and search engine visibility
Create a visually appealing profile with professional photos and multimedia
Leverage LinkedIn connections to expand your reach and influence
Discover how personal branding on LinkedIn can enhance career growth
Increase visibility, credibility, and your chances of landing the right opportunities
Reviews Matter Especially When They Are Good
Chris Farnath - Amazon Review
5.0 out of 5 stars. Must-Read for Leveraging LinkedIn
Reviewed in the United Kingdom on 30 June 2024
"Why Professionals Use LinkedIn for Networking & More" by Brent M. Jones is an outstanding guide for harnessing the full potential of LinkedIn. Jones expertly breaks down the platform's features, offering practical advice on networking, personal branding, and job searching. His insights are backed by real-life success stories, making the book both informative and inspiring. Whether you're a seasoned professional or new to LinkedIn, this comprehensive resource covers all aspects of the platform, ensuring that you're well-equipped to elevate your networking game. Highly recommended!
Jennifer
Reviewed in the United States on June 19, 2024
It offers valuable guidance for distilling your LinkedIn company, starting from blemish or fine-tuning a current profile. With understandings drawn from helping over 800 individuals, the author highlights methods that align with LinkedIn's algorithms to improve visibility and entice possibilities.
Why Professionals Use LinkedIn for Networking and More: Optimizing, Focusing, and Keeping Your Profile Current
LinkedIn finds you the job or helps the job find you.
The resume gets you the job. The profile speaks to the algorithms; you must understand that language when completing your profile. This is not a big book but one with facts and directions gained from working one-on-one, not in some class or from other books.
LinkedIn is a "Must Have" Resource →
Why Professionals use LinkedIn for Networking and More : Optimizing, Focusing, and Keeping Your Profile Current
I have worked with over a thousand individuals to help them complete their LinkedIn profiles. Likewise, I have spent time with most of those, helping them tailor their resumes to fit the jobs they wanted to apply for to their resumes. This involves matching the skills and titles from the job posting to be used on the resume when it fits and ensuring that what is wanted in the posting is shown on the resume.
LinkedIn is your gateway to job opportunities. Your resume may secure the job, but your profile is the key to speaking the language of algorithms. Understanding this language is crucial when completing your profile.
On LinkedIn, a "resume" is a document that can be specifically tailored to a particular job application, highlighting your most relevant qualifications for that specific role. A "profile" is a broader overview of your professional career, showcasing your skills, experience, and personal brand to a wider audience.
LinkedIn still Works
My book, “Why Professionals Use LinkedIn,” is not atheoretical discourse. It's a practical guide brimming with insights and strategies I've honed through real-world experience, ready to be put into action.
"LinkedIn, as Lewis Howes rightly puts it, is the only social media platform where people want to be advertised to. It's a unique space that offers unparalleled opportunities for career growth."
"LinkedIn is not about who you know; it’s about who knows you." - Janine Popick.
"LinkedIn, as Heather R. Huhman points out, is not a resume, it's a window. It's time to shatter the misconceptions and see it for what it truly is - a powerful tool for professional networking and personal branding."