To be an effective communicator, you need to have a passionate desire to be understood and intuitively understand what words will accomplish that. Some define the ability to instinctively use the most effective term for the needed purpose as being a Wordsmith. For example, a Wordsmith is an accomplished user of words.

Words are powerful. Whether you write or speak them, they do have an impact on you and others. They express feelings and share knowledge. They can change someone’s mood completely and ignite a spark in them

 “Attitude clarifies the meaning of words” Brent M. Jones

“The difference between the almost right word and the right word is really a large matter—'tis the difference between the lightning-bug and the lightning.” – Mark Twain 

It is better to keep your mouth closed and let people think you are a fool than to open it and remove all doubt.  – Mark Twain

“Don't use words too big for the subject. Don't say 'infinitely' when you mean 'very'; otherwise, you'll have no word left when you want to talk about something really infinite.” C.S. Lewis

“Words without thoughts never to heaven go” Shakespeare 

“False words are not only evil in themselves, but they infect the soul with evil” Socrates