Brent M. Jones - Connected Events Matter

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Improving Your Speaking and Writing Skills by Understanding Algorithms and SEO

This title is also the title of Chapter 9 in the book, Mastering the Art of Communication, The Power of Precision in Language. This chapter explains that learning about algorithms and SEO can provide valuable insights into improving our speaking and writing skills.

Algorithms are rules that determine how search engines like Google rank and display search results. It is like a flowchart showing what happens leading up to an event or conclusion and helps prioritise information that is most likely to get a reaction.

SEO involves optimizing a website or written content to rank higher in search engine workings and priorities. By choosing the right words we can tailor your writing and speaking to meet standards that reach and resonate with a wider audience. For instance, search engines prioritize well-structured, easy-to-read, and relevant content for users’ search queries. We can create more engaging and understandable content by applying these principles to our writing and speaking.

Additionally, algorithms consider keywords density, meta tags, and backlinks when ranking content, and can increase our chances of being discovered by search engines and reaching a wider audience. Likewise speaking can enhance clarity in the audiance by adding keywords to the content.

Understanding algorithms and SEO can also improve our verbal communication skills. These terms represent processes that seek out matches, and similar intent of words is the first step in effective verbal communication, and it is essential to understand how to research and find the right words.

This chapter has much more content. Read the book.