In the book he talked about fantasy and imagination and in particular I found his trip to China very interesting.
Neil Gaiman is a writer of fiction especially for young readers and he went to a world-wide meeting for fiction writers held in China. He knew that over the years China didn't even allow fairy tales and fiction in their schools so he was surprised that this event had been invited to China and also that he had been invited.
He asked an official what had happened and why the interest now in fantasy and fiction. He was told, he said off the record, that top Chinese officials had had toured all the big companies that they did outsourcing work with and in the United States they asked those they met "what they read". He said they all said science fiction was a top choice and fantasy and fiction went along with this. It seemed clear that the leap to creativity from imagination was clear and the Chineese embrased this and added it in their schools.
Click on the title above (it will take you off site to her article) and link to J.K ROWLING, author of the best-selling Harry Potter book series, where she delivers her Commencement Address,
“The Fringe Benefits of Failure, and the Importance of Imagination,”
at the Annual Meeting of the Harvard Alumni Association. For more on the 2008 Commencement Exercises. I don't think I could do this subject justice the way she does. The idea that liberal arts and imagination and even failure are important is important.